4H Agency — Specialist business-expansion advisory boutique for gambling industry

We provide expert guidance to members of gambling industry in matters relating to licensing, regulations, public affairs and banking & payments

Its core team are lawyers which enables 4H Agency to render additional services including: corporate governance, assisting in obtaining legal opinions across the globe, PSPs x PSPs deals, financial licencing and sub-licencing.
We worked with more than 46 countries
More than 60 clients around the globe
More than 100 publications in industry media
Our ​​award-winning clients
More than 30 performances at offline events
4
0
0
0
6
6
1
1
3
5
0
OUR strategic partners
OUR fantastic team
>
@
CEO and Senior Partner
Ilya Machavariani
>
@
Partner
Ivan Kurochkin
>
@
Iva Ostistaya
PR Director
>
@
Finance Director
Daria Osipovskaya
>
@
Banking & Payments Consultant
Sophia Balashvili
>
@
Viktor Kuzmenko
Head of Business Development
>
@
Senior Consultant
Bogdan Podilchuk
>
@
Head of Banking & Payments
Michel Reznik
>
@
Advisor
Pavel Dergachev
Contact us if you want to join our team
Ilya Machavariani
CEO and Senior Partner
Ilya is one of the founders of 4H Agency and holds the position as the CEO of the Agency. Prior to founding 4H Agency, Ilya was heading up the Eastern European Gambling Practice at the largest international law firm in the world. This experience has enabled him to advise the whole spectrum of the Agency’s clients: from global publicly listed gambling groups to startups.
With extensive 10+ years’ background in business and legal consulting, Ilya advises clients of the Agency on a complete range of gambling-related issues — expanding into new markets, obtaining gambling licenses, acquiring new PSPs, restructuring gambling operations and product and much more.

Ilya is a renowned speaker and author for many industry-wide media outlets as well as regular advisor to the governments and public institutions around the globe.
Ivan Kurochkin
Partner
Ivan is one of the founders of 4H Agency and Partner at the Agency. After 7+ years’ experience in consulting every type of clients from the testing laboratories to global operators and B2B providers on a variety of matters related to the gambling operations, Ivan has proven himself to be a business-oriented multijurisdictional advisor for entering new markets across the globe.
Ivan’s background helps him to choose the best and most efficient scenarios for expansion to new market or for bringing existing operations of the Agency’s clients to a significantly new level.

Ivan is an expert in the field of responsible gambling and frequent author for industrial media.
Pavel Dergachev
Arvisor
Pavel is one of the founders of 4H Agency and a visionary. He has 7+ years’ experience in the gambling and tech sector (including the most significant international gambling operators and media giants). This experience allows him to bring a business-oriented approach to Agency’s operations.
At 4H Agency Pavel is responsible for creating the business value to consultancy matters at 4H as well as for utilizing 360 approach to the Agency’s projects.
Michel Reznik
Head of Banking and Payments Department
Michel is a banking and finance expert who spent the majority of his career at the heart of the banking and payments industry in London. There he worked for some of the leading financial institutions including investment banks and investment managers.
At 4H Agency Michel is heading Agency’s Banking & Payments Department and collaborates closely with merchants and payment services institutions to structure, arrange and organise their banking and payments operations and offering. As a result of this work, clients have been able to access new markets and payment methods.

Michel is also heading up the LatAm office of 4H Agency and assists Agency’s clients to identify and utilize the exponentially growing potential of the region.
Viktor Kuzmenko
Head of Business Development Department
Viktor has 7+ years’ experience in clients’ international project management and consulting.

At 4H Agency Viktor is responsible for providing expert regulatory and business advice to the clients (primarily in the multijurisdictional projects) along with the management of the Agency’s internal business ventures and relations with the Agency’s strategic partners.
Bogdan Podilchuk
Senior Consultant
Bogdan has 10+ years’ experience in banking and finance.

At 4H Agency Bogdan is responsible for industry financial analytics together with the financial modeling and statistical analysis for the Agency’s clients. Bogdan is also actively involved in the crypto and blockchain projects of the Agency in his capacity as a die-hard crypto enthusiast.
Sophia Balashvili
Banking & Payments Consultant
Sophia has 4+ years’ experience in legal consulting and working with global banking and payment institutions.

At 4H Agency Sophia specializes in proving expert guidance to both PSPs and merchants of different caliber serviced by 4H Agency. Sophia is also actively involved in the regulatory consulting of the Agency’s clients in a variety of jurisdictions.
Daria Osipovskaya
Finance Director
Daria has 10+ years’ experience in organising financial affairs in finance and legal industries.

At 4H Agency Daria is responsible for the Agency’s finance management and planning, clients’ relations together with the other administrative matters of the day-to-day Agency’s activity.
Iva Ostistaya
PR Director
Iva has 10+ years’ experience in PR & Communications fields and has an extensive experience in the field.

At 4H Agency Iva is handling everything that relates to the communications, events, and media support of the Agency’s experts and activity.
Stay tuned and subscribe to 4H newsletter
By clicking 'Subscribe' you agree to our Privacy Policy