In a detailed feature for EGR Intel, Ivan Kurochkin, Partner and Head of Consulting Department at 4H Agency, breaks down the evolving landscape of gambling in Georgia. The country has emerged as one of the most dynamic markets in the post-Soviet region, but its complex licensing structure and tightening rules require a strategic approach from operators.
Key Insights
Under current Georgian gambling laws, the market is divided between land-based and online sectors, each with distinct licensing requirements. Operators can now apply for offshore licenses, enabling them to target both domestic and international audiences. However, recent regulatory reforms have increased compliance obligations, particularly in areas such as responsible gambling, AML, and KYC.
The Georgia gambling license cost varies by vertical. Online operators must pay licensing fees tied to their scope of activity, with additional charges based on customer volume and platform type. Advertising restrictions are also intensifying — targeting minors or using celebrities is now banned, while all ads must carry responsible gambling disclaimers.
With its relatively low tax rate of 10% GGR and a simplified registration process, Georgia offers opportunities — but only to those who can adapt to its fast-changing gambling regulations.
The Georgia gambling license cost varies by vertical. Online operators must pay licensing fees tied to their scope of activity, with additional charges based on customer volume and platform type. Advertising restrictions are also intensifying — targeting minors or using celebrities is now banned, while all ads must carry responsible gambling disclaimers.
With its relatively low tax rate of 10% GGR and a simplified registration process, Georgia offers opportunities — but only to those who can adapt to its fast-changing gambling regulations.
Read the full article & get expert help
For full details on licensing and gambling regulations in Georgia, read the original article here: EGR Intel – The 4H View: Georgia